November 15, 2013 | Lucy Giles, Senior Marketing Manager

Celebrating OA Week 2013

OA Week

October 21 – October 27 was Open Access Week 2013. This global event is now in its sixth year and aims to raise awareness about the potential benefits of open-access publishing. Taylor & Francis took the opportunity to get involved and raise awareness of the range of open-access (OA) publishing options offered through a full program of events.

To celebrate Open Access Week and the 10-year anniversary of one of the milestones in the Open Access Movement, the Berlin Convention, the article publishing charges (APCs) on a number of Taylor & Francis journals were waived from October 21 until November 20. This waiver in APCs presented authors with the opportunity to experiment with OA publishing and in turn contribute to an increase in open-access articles. It has been very pleasing to see an encouraging increase in submissions as a result of the promotion.

Additional events and promotions that took place over Open Access Week included: a series of free webinars to share the results of the Taylor & Francis open access survey that elicited over 14,700 author responses; a daily OA Week Bulletin which highlighted aspects of the Taylor & Francis open-access publishing program including the gold and green OA routes, APC waivers and discounts, OA author support from the Author Services site and high OA article usage.

Activity on Twitter was at the forefront of the Open Access Week campaign. A retweet competition was set up to increase followers to the @TandFOpen twitter account. A surge in tweets over the week boosted engagement and debate within the community.  Read more about our Open Access Week twitter activity.

The results of Open Access Week 2013 exceeded our expectations and the momentum continues.

Published: November 15, 2013 | Author: Lucy Giles, Senior Marketing Manager | Category: Front page, News and ideas, Open Access (OA) | Tagged with: