Articles tagged with: promotion

November 1, 2017 | Victoria Farrimond Journals Development Coordinator

Social media 101

Introducing our social media guide for editors


For some, social media is a part of everyday life: sharing events on Facebook, photographs of favourite meals on Instagram, and work successes on LinkedIn. And now, a growing number of academics are also sharing their research and engaging in discussion on social media, particularly on Twitter.…

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October 30, 2017 | Victoria Farrimond Journals Development Coordinator

Tools for quick and effective social media management


Academics are increasingly using social media platforms to share research, and it’s not hard to understand why: it’s quick, easy and – if done right – can have a vast reach. Likewise, more and more editors are turning to social media marketing to promote their journal’s published work, which is not surprising when you consider that it costs nothing, and having an online presence increases your search engine rankings (Google and other search engines now use this as a significant factor in their results).…

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February 22, 2017 | Chrissy Sihdu, Press & Media Relations Executive

Why use press releases to promote research?


Getting your journal’s articles in the media can help your research make a big impact in academic circles, society and government.

Whether your aim is to encourage readership, increase citations or influence policy, a press release can be a key instrument in achieving these aims.…

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January 17, 2017 | Jodie Bell, Press & Media Relations Manager

Helping your journal hit the headlines in 2017


To mark the start of the new year, the Taylor & Francis Newsroom has a fresh new look. Find out about some recent developments which will help your journal reach the press in 2017.
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September 12, 2016 | Gabriel Macsweeney

Your journal in the media: how and why


At Taylor & Francis, we aim to work closely with our authors and editors to ensure that cutting-edge research achieves the maximum possible impact in the media. If you are an editor of a Taylor & Francis journal, please take the time to review whether each successfully submitted article meets the criteria for express promotion. If you think an article that has been accepted to your journal might be of interest to either the specialist or generalist press, please fill in our media promotion nomination form for journal editors.
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April 14, 2015 | Maryanne Dever Co-Editor of Australian Feminist Studies & Lisa Adkins Co-Editor of Australian Feminist Studies

Journal mentoring scheme

Securing the future of your journal


Can launching a mentoring scheme for new writers help us to connect with emerging scholars who may not yet know the journal and generate some innovative and exciting contributions from early-career academics?
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September 2, 2014 | Matthew Peck Senior Marketing Executive & Becca Bray Marketing Coordinator

Press releases

Put your papers on a pedestal


Some articles have the potential to be of interest to a much wider audience than a journal’s regular readership. Press releases can help us to maximize the coverage of particularly interesting and accessible papers.
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